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London 2 For 1 Attraction Discounts With Travelcards & Train Tickets In 2015

Author: Bob Handford

What is The 2 For 1 Promotion

The 2 for 1 promotion covers over 150 attractions in the London area.

2 for 1 requires a voucher printed at no charge from the promotions web site, plus a transport ticket issued by the railways that would enable you to get to the attraction that day. (The scheme is promoted by the railways)

2 for 1 means that one person pays the full standard adult admission and another person goes in free, irrespective of age. This means that the scheme is not normally worthwhile when children are involved as they normally go in around half price anyway, (you cannot use 2 for 1 to pay child admission and get another child in free).

You have to check out each attraction\’s individual rules and regulations when you print out the voucher from the web site, the above is the general rule but individual attractions may have other restrictions.

Attractions Covered And Savings

One of the attractions of the scheme is that it covers many of the top attractions.
These include the Tower of London, Madame Tussaud\’s, London Dungeon, London Zoo, London Eye, Kensington Palace, Tower Bridge Exhibition and Hampton Court.

Attractions do come in and out of the scheme. The London Eye is a good example.

When you consider that the admission to the Tower of London is over £20 and the cost of a 1 Day Travelcard is around £12 the savings are very worhwhile.

Key Points Of The 2 For 1 Promotion

- To qualify you must have a valid railway ticket with the railways logo on that is valid to get you to Central London on the day of entry to the attraction. Single railway tickets are only valid on the day the railway ticket is used. Return tickets are valid for 2 for 1 the entire period between the outward and return legs of your train ticket.

Or  a valid Travelcard issued by the railways, (not by the Underground, TFL or on-line)

– You must have a 2 for 1 voucher for the attraction. You can print as many vouchers as you like at no charge.

– The deal is normally for standard tickets, not fast-track and not to be used in conjunction with other promotional tickets.

– The vouchers have expiry dates. Near the expiry dates a new set of vouchers are put up on the official web-site. Each voucher cycle some attractions join, others may drop out.

– There is no limit to the number of vouchers you can use in a day.

Qualifying Railway Tickets For The Promotion

The facet that gets visitors confused is the qualifying rail issued tickets that can be used with the 2 for 1 promotion.

If you are not travelling to London by train, your work around is to buy a Travelcard. Travelcard is a public transport pass covering the buses, underground, DLR and railways in London. The alternative Oyster pass is not valid for the 2 for 1 scheme.

The only places that sell Travelcards with the rail logo on are railway ticket offices at Central London mainline rail stations, (Paddington, Marylebone, Euston, Kings Cross, St Pancras, Liverpool Street, London Bridge, Charing Cross, Waterloo, Fenchurch Street and Victoria). All these also have Underground ticket offices and some have information centres which also sell Travelcards. Purchasing from anywhere other than the train ticket offices do not qualify. Travelcards bought on-line in advance do not qualify for 2 for 1.

Its not all straight forward with the qualifying railway tickets either. The UK has a privatised rail system with many operating companies, not all of which support the promotion. Confusingly return tickets on the Gatwick Express and Stansted Express airport trains bought from the railways do qualify but tickets on the Heathrow Express and Heathrow Connect do not.

There are railways stations in the suburbs of London away from where most visitors stay which may sell tickets valid for 2 for 1. If a railway station is in one of the London public transport zonal areas it will sell both Travelcards and return rail tickets that are valid for 2 for 1. However, the ticket office at such stations must be operated by the railways for tickets to be valid for 2 for 1.

Many stations are dual railways and underground/overground stations but unlike the mainline railway stations in Central London listed above do not have separate ticket offices. Some stations like Heathrow Airport and West Brompton as a result do not sell tickets valid for 2 for 1 whilst Ealing Broadway does.

Zone 1-2 Travelcards Withdrawn in 2015

On January 2nd 2015, the cheapest Travelcards qualifying for 2 for 1, the 1 Day zone 1-2 and zone 1-3  Travelcards were  withdrawn, the cheapest Travelcard in 2015 will be the zone 1-4 peak 1 day Travelcard valid for travel before 9:30 a.m. Monday to Friday and the zone 1-6 off-peak Travelcards – both are the same price (£12.00) in 2015.

Photo ID Cards For 7 Day Travelcards Purchased From The Railways

In 2012 the railways brought in a requirement that when you buy a 7 Day Travelcard you require a photo id card. This is issued free when you buy a 7 Day Travelcard, but you must bring along your own passport size photo. This rule only applies to 7 Day Travelcards bought from railway stations.

(7 Day Travelcards bought anywhere else than the railways ticket offices come loaded on an Oyster Card and do not require a photo but are not valid for the 2 for 1 promotion.)

You do not need photo id for 1 day Travelcard

Related Information

Travelcards – Prices, Zones, How To Use…


2 for 1 Promotion Web Site – Print Your Coupons From Here.


The London\’s Pass – London\’s Other Transport & Attraction Ticket …


Discuss 2 For 1 With Bob

For the visitor to London its bad enough getting on top of Oyster v Travelcard, let alone the 2 for 1 promotion.

So if you\’re confused just make a comment below, normally I’ll respond well within 24 hours

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  • LM

    Hello Bob, Will a return ticket from Richmond to Kew Gardens enable us to use 2 for 1 entry to Kew Gardens? How many train tickets do we need to two people? Thank you

    • http://www.londontoolkit.com/ Bob

      A single rail issued ticket, not Underground will do
      For 2 people you need one voucher and 2 tickets

      • LM

        Thanks Bob!

  • Monika Kolšek

    The second week I am leaving with his family in London. I, husband, son (16 years old) and daughter (11 years old). We will buy a 7-day trevelcard. This means three adults and one child. We need all four image photo? Benefit will be 2 for 1 voucher wonder whether the 2 for 1 turn daughter, in the case of an adult on the attraction? How do I pay? Maybe just for two adults.

    Thank you and I apologize in English.

  • http://www.londontoolkit.com/ Bob

    Yes, 12 GBP is an off-peak Travelcard so you can’t travel before 9:30 a.m. Monday to Friday

    • mouse

      wow thanks for the quick response! So these train tickets qualify for the 2for1? If I’m not going to need that promo, I assume Oyster card is the cheaper way to travel from east croydon into the city?

      • http://www.londontoolkit.com/ Bob

        Unless you are going to be making 3 or more journeys a day for 5 or more days consecutively Travelcard is never cheaper than an Oyster

        • mouse

          gotcha! thank you so much once again! all of these info are so awesome for us visiting London! :)

  • Tania

    Hi Bob. Since I last spoke with you, our hotel plans have changed. We will be based in Holborn, my husband & myself and our two daughters (18 & 13). We will just be travelling in zone 1 for a period of 5 days. We are unlikely to use the tube on a daily basis, but there willbe some days that we will need to use it. Thinking of getting a 7 day travelcard but moreso because we are unsure of how the oyster card works. In your opinion, which would be better for our needs and if it is the oyster card, can you direct me to a site that explains how it really works as the more we read, the more confused we become. Would appreciate any help. Thanks. Tania

  • Carol

    Hello Bob me and my partner are off to London zoo but would like to get the 2 for 1 deal with a valid national ticket, how do we do that it’s our last day in London

    • http://www.londontoolkit.com/ Bob

      You need a 2 for 1 voucher for the LOndon Zoo and a valid rail issued transport ticket that is valid on the day you wnat entry that would enable you to get to the Zoo or Central London.

      You get the voucher at the promotion web sire linked below

      If you havn’t got a rail issued train ticket to London valid on the day of entry then you can buy a 1 Day Travelcard zone 1-4 from a railway station ticket office in nCentral London – though this costs 12 GBP

  • pavankumar shukla


    We re a family of 4 adults and one infant arriving from Belgium via Bus on 18th at Victoria for 2 days only.

    We will be staying in Apartment near Tower of London

    On day 1 we plan to take free walk tour of 5 hours which also includes travel via tubes (not sure how they plan the tickets via tube)

    On 2nd day we would like to visit madam tussad and london sea life aquarium (we would like to qualify for the railway 2-for-1 deal on 2nd day)

    Can you please recommend best travel card for both days.

    Is it wise to purchase Oyester card for zone 1 and 2 on first day and travel card for 2nd day to qualify for 2-for-1 deal.

    Also if you could advise on Oyster card charges and refund process.

    Thanks in Advance,


    • http://www.londontoolkit.com/ Bob

      Only taking transport into consideration, the cheapest option is to buy an Oyster card each.
      If your child is under 11 they travel free without a ticket, 11-15 year olds ask for a Young Person’s Discount to be applied to their Oyster Card
      At the end of your trip at Victoria Underground Station just hand your Oysters in at the ticket desk (or you can also do at the ticket machines) terminate your Oysters to get your deposit and any balance back.
      The Underground Station is a 5 minute walk from the Coach Station at Victoria

      If you want to take advantage of 2 for 1 then buy a 1 day Travelcards zone 1-4 at Fenchurch Street Station ticket office behind Tower Hill Underground Station and use them instead of the Oyster Cards that day.
      The Travelcards will cover you for 2 for 1 entrances

      • pavankumar shukla

        Thanks a ton Bob for the useful information, its very useful…

        One more query : Will One travel card be enough for 2 adults for 2-for-1 deal OR both adults need one travel card each to produce

        • pavankumar shukla

          Aslo do we need to sumit the travel ticket along with the voucher?

          As I plan to visit madam tussad and london sea life aquarium on same day, so can I use the same ticket at both the location to avail the offer?


          • http://www.londontoolkit.com/ Bob

            Each person using the 2 for 1 voucher needs their own railways issued ticket
            You can use as may 2 for 1 vouchers as you like in a day as long as the people using the vouchers have valid Travelcards or rail tickets they can produce

          • pavankumar shukla

            Thanks a ton Bob for prompt response, much appreciated..thanks for helping all the visitors here…

  • Marjenka Fink

    Hi Bob, I am glad that you are willing to help visitors of London. Me and my husband are coming to London in couple of days. We will stay in London just for 1 day and on the other day morning we will have just one bus journey to Victoria station. On the first day we want to travel a lot trough the city center, we stay at (hostel 639), what would be the best option for us to get? Thank you so much for your time and kindness.


    • http://www.londontoolkit.com/ Bob

      If you both ahve a credit/debit card that supports contactless payment the cheapest and most convenient option will be to use them as an Oyster Card

      Otherwise get an Oyster Card itself, the difference being you have the hassle of buying them at an Underground Station then returning them at Victoria Underground Station at the end of your stay to reclaim your deposit and any balance.

      • Marjenka Fink

        Thank you so much for your answer, I have one more question, is it enough to have one Oyster Card and both travel with it, or do we need to have Oyster Card each?

        Thank you so so much, I hope you do not do this for free :)



        • http://www.londontoolkit.com/ Bob

          You need an Oyster card each

          • Marjenka Fink

            Thank you very much for your help and quick response.

  • Dave

    Hello Bob,

    We’re a family of 2 adults and 2 child ( 10 and 7 yo )
    We’ll arrive from Paris via Eurostar and be in London for 4 nights next Month.
    We plan to buy 2 Travelcards at St Pancras for the adults and nothing for the child cause they’re under 11. But I saw that the “2f1 promo” was possible only if each of the two concerned persons had a valid ticket.

    So this 2for1 promo would be useless in our case ( 1adult pay and 1 child free )x2 or not?

    Thanks by advance,


    • http://www.londontoolkit.com/ Bob

      You can use the 2 for 1 for the both adults, but not the kids if you bought 2 x 1 Day Travelcards

      1 Day Travelcards zone 1-4 are about 6 GBP more expensive than the alternative Oyster per day in the centrre of London, so you don’t want to be buying 1 day Travelcards on days you don’t want to use 2 for 1

      • Dave

        Ok, so if i understood well, our childs can travel free with us in the tube and the buses as we buy travelcards for the adults but we can only use the 2for1 promo for the 2 adults. Not so bad but if only we could use it for one of them…

        • http://www.londontoolkit.com/ Bob

          Yes, you’ve understood correctly

          • Dave

            Ok, thank you.
            And if I buy two cheapeast train tickets at the nearest train station ( ie.:Fenchurch St. ) the day when we want to use the 2 for 1 promo… Would it be a good solution for my childs and how much would it costs ?

          • http://www.londontoolkit.com/ Bob

            A child rail ticket Limehouse to Fenchurch Street is 2.40 GBP

          • Dave

            Thank you, Bob.

  • Gauthier C

    Hello Bob, I’ve read all the information you provide on this very interesting promotion and I’m trying to understand. We’ll be 2 adults and 2 children (one is 16 so I should say 3 adults and 1 child) and we’ll have Stanstedexpress Standard class return, tickets valid from April 18th. Can I print and use 2-for-1 vouchers for several attractions? My Stanstedexpress tickets do have the National rail symbol on them, but there isn’t any ‘inbound or return legs’ as mentioned on the vouchers, on the tickets as I printed them at home. Should I ask for a different kind of tickets once I’m in Stansted? Thanks in advance!

    • http://www.londontoolkit.com/ Bob

      If you’ve purchased the train tickets from Stansted Exoress there should not be a problem.
      I’m a bit unclear the format you have received the tickets in at this moment so it might be worthwhile checking on arrival at the Stansted Express ticket office

      You can print and use as many 2 for 1 vouchers as you like in the validity period there is no limit.
      Nearly all attractions are on the basis of one person pay full adult admission, the other goes in free irrespective of age per voucher

  • Dalbir Kaur

    Hi Bob, to take advantage of the 2-4-1 offer, can I use a network rail card?

    • http://www.londontoolkit.com/ Bob

      You can use a Railcard to buy a train ticket at a discount from the railways that qualifies you for 2 for 1, but a Railcard on its own doesn’t qualify you.

      • Dalbir Kaur

        Thank you Bob..appreciate it :)

  • rpappa6

    hi bob!thank you for your all of your invaluable info! i just want to get this right….we are two people travelling to london for 5 days.we are landing in gatwick and getting the southern trains to victoria. as long as i have on me my outward and return train ticket to the gatwick airport, i’m fine to use the 2-4-1 offers for the duration of my stay,right? also, i’m gonna book these tickets online.do i print them out and use them as tickets or i have to go to a clerk and ask them give them to me in paper so that they are eligible for the 241 offers? lastly, i can get the oyster card at victoria station and ask the clerk to load it for me or just use the automatic machines.right?thanks in advance

    • http://www.londontoolkit.com/ Bob

      With regards 2 for 1 validity, yes as long as you have return tickets Gatwick to London and they are issued by the railways they are valid for 2 for 1
      However, I’m always a bit nervous of stating this without adding caveats. There are many on-line outlets selling train tickets both train companies and third parties with varying ticketing options. The key thing to remember is that from an attraction perspective the train tickets must be issued by a railway company.
      On-line normally there is an option to collect the tickets at Gatwick at the special machine for this purpose, this ensures the tickets are clearly issued by the railways
      Unless you are getting a special promotional advance purchase price you might as well buy tickets on the day at the Gatwick Station ticket office

      With regards the Oyster, at Victoria Underground Station you just have to say that you want an Oyster card and how much you want to initially load onto the Oyster Card

      • rpappa6

        thanks so much for your prompt reply!i think we should all get together and buy you a beer or sth.

  • Cathy Moore

    We are staying in London for 14 days. We want to really explore. A lot of walking, but we experienced travelers of sorts. We rented a flat . I know that we want to do the Tower of London, possible the globe theatre and London bridge maybe. We are also looking into St. Paul’s cathedral, but we will be attending mass there, so that maybe all we will do there. We also have Baker Street on the list, but I don’t think we are interested in the tour. We just want to really enjoy a relaxed time , really. We may take a day trip via a service to bath, windsor and stonehenge. Looking for the best price. You are amazing. Thank you so much for sharing. We also need to get from heathrow to new cross and then take a bus from there to the flat on dunkery road, lewisham. Assistance would be exceptional.

    • http://www.londontoolkit.com/ Bob

      As you have already worked out, an Oyster card will be the backbone of all your travel needs in London, so buy one each at Heathrow.

      The only other real calculation you need to do is the 7 day zone 1-2 Travelcard question and you don’t have to make that decision until you have arrived and got a feel for things

      On Oyster in the centre of London (zones 1-2) its crudely 2.30 GBP per Underground/DLR journey or 1.50 bus up to a maximum of 6.40 GBP in a calendar day.
      A 7 Day Travelcard zone 1-2 is 32.10 GBP for 7 calendar days so just do the maths when you are here, if you need one just load it onto the Oyster at any time.

      Ascot is certainly an occassion you will remember, Ladies day is Thursday, the quietest day is Wednesday. You’re supposed to dress up and surprisingly everyone does in their best frocks and hats, the women dress up too.

      I would caution you a little on the Windsor, Bath and Stonehenge tour – its fine for many people where the one thing they don’t have is time, but judging by your description of your style of travelling it may not be compatable.
      I guide sometimes on these day tours – if you send me an e-mail via the enquiries link on the main London Toolkit web site I can provide you with the itinerary these tours use and if you need a tour perhaps guide you in the right direction.

      On June 20 I’m guiding a private Stonehenge Summer Solstice Tour for a university group of English Literature graduates from New York State from London. Like Ascot week, the summer solstice is an experience.. They also visit Avebury henge
      In the past the university have taken on independent travellers with them as the coach is too big for their needs,

      It sounds like the kind of thing somebody of your outlook might be interested in? If so again get in contact using the Enquiries link of the London Toolkit web site and I’ll put you in touch with the university.and I’m sure they will come to an arrangement.

  • Cathy Moore

    Hi, I really enjoy the important information on the site. I will be traveling in London with my two daughters age 19 and 16, so both adults too I think. we are staying near the New Cross station zone 2. From reading the other posts. I was thinking of an pyster card and a 7 day travel card, but now I’m confused about the 2-4-1. If they will not issue for Zone 1-2, then will I save money. We are coming into heathrow and then have to get to the new cross station. We will be spending most of our time in zone 1-2, but we will be going to the race field for ascot days on one day and I’m not sure how to get there yet. Thanks again for helping, people like me get around London

    • http://www.londontoolkit.com/ Bob

      Can you advise how long you are staying in London and for how many days do you think you will need 2 for 1 qualification.

      You get to Ascot from London by train (about an hour) from London’s Waterloo Station.
      The race course is about 5 minutes walk from the station – just follow everybody else!

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